Emily Ratajkowski and Maluma are the stars of the Versace Spring-Summer 2022 eyewear campaign
Emily Ratajkowski & Maluma are the faces of Versace’s Spring Summer 2022 eyewear campaign.
The campaign has been captured by photographers Mert Alas and Marcus Piggott. Ratajkowski and Maluma fully embody the dynamism and fame of the sunglasses and eyeglasses proposed for the new season, a reinterpretation of Versace’s iconic Medusa Biggie model.
“Captured in a series of images by the photographic duo Mert Alas and Marcus Piggott, Ratajkowski and Maluma fully embody the dynamism and stardom of new season shades and optical styles which reinterpret Versace’s iconic Medusa Biggie style. Compositions are bold and powerful, in-keeping with the two stars themselves, the new season style, and Versace’s culture of enduring photographic imagery.” Versace shared.
The proposals are bold and gritty, in line with the two protagonists, the new style of the entire season and Versace’s photographic culture, which has always been based on images that leave their mark and last over time. Donatella has also complemented in line with the two protagonists and with the new style of the entire season. Moreover, the campaign has also harked back to Versace’s photographic culture, which was always based on images that leave their mark and last over time
Initially popularized by Biggie Smalls (Christopher Wallace, also known as Notorious B.I.G.) in the mid-1990s, Medusa Biggie sunglasses have been and still are legendary today, and on the contemporary frames of the new collection, they present themselves with a reinterpretation of gold-coloured metal details. Acetates declined in bright neon shades or vivid white recall the exciting and casual atmospheres of the Versace Spring Summer 2022 collection and catwalk. Extremely versatile, the metallic elements enhance the elaborate optical models and the new oversized silhouettes.
“First popularized by Biggie Smalls (alias of Christopher Wallace, otherwise known as the Notorious B.I.G.) in the mid-1990s, Medusa Biggie sunglasses fully live up to their iconic status, as the golden hardware is reinterpreted across a range of contemporary frames. Acetate in bright neon or crisp white sits within the exciting, confident world of the main Versace Spring-Summer 2022 collection and runway show. The hardware showcases its versatility as it is worked into intricate optical styles and new oversized silhouettes.” – from Versace.
