Merlina 2.0 has officially arrived—on screen and on the red carpet.
Jenna Ortega, the 22-year-old actress who made Wednesday Addams a Gen Z icon back in 2022, is back with season two—and once again, she’s commanding attention with a bold new beauty look that’s already shaping the aesthetic of fall 2025: transparent, bleached eyebrows.
After months of subtle hints and experimental glam moments, Ortega has fully committed to the trend. What began as a whisper of blonde at CinemaCon earlier this year has now evolved into a full-on transformation, complete with a new hair color and a dramatically ethereal look that’s anything but understated.
At the London premiere of Wednesday season two, Jenna stepped onto the purple carpet looking like the very definition of a “gothic angel”—if that term had a dictionary entry, her photo would be next to it. Dressed in a cream-colored faux snakeskin gown that nearly matched her skin tone, her bleached brows seemed to disappear into the look, creating an otherworldly, almost surreal effect.
Surrounding those nearly invisible eyebrows was glowing, illuminated skin, with rich berry tones swept across her lips, cheeks, and eyes. Her nails took a minimalist approach, echoing vintage mannequin hands—barely there, but finished with a luminous sheen.
And while her brows made a strong statement, it was her hair that delivered the knockout blow.
Known for keeping her hair shoulder-length or shorter, Jenna surprised everyone with waist-length waves cascading from a center-parted, low ponytail secured with a dramatically oversized knot. The texture? Soft, effortless waves that gave movement without overpowering the look. It was a romantic touch that balanced the edginess of her brows.
Whether this bleached brow moment is permanent or just a temporary twist remains to be seen—but one thing is certain: Jenna Ortega is a chameleon, and whatever beauty direction she chooses next, we’re all watching.
Bleached or nearly invisible brows aren’t for everyone—they can easily wash out the face or feel too editorial off the runway. But Ortega proves that with the right team and a bold attitude, they can be chic, striking, and wearable. Paired with luminous skin and thoughtful makeup, the look feels intentional, not accidental.
Fashion and beauty insiders are already calling this the signature look of the season, and if Jenna has anything to say about it, fall 2025 will be less about bold brows and more about bold decisions.
